CREDO Brand Refresh & Voting Website
In the cellular market industry, CREDO Mobile stands apart. That's because CREDO Mobile not only provides great phones and service, it also gives it's customers a simple direct way to positively affect the vital issues of our day. Every month a percentage of CREDO Mobile's revenue goes to support progressive nonprofits working on issues like Women's Rights, Civil Rights, and Climate Justice.
We began our work with CREDO by reimagining their brand narrative, visual direction, and marketing efforts followed by a Voting & Donations website where customers can vote on how revenue is delegated to selected nonprofits.
ROLE: DESIGN LEAD / ART DIRECTOR
TEAM: DANIEL AVERSO (ASSOCIATE CD), GRAYDON GORDAIN (CW), SARAH SATTERFIELD (UX LEAD)